Our Logo and Brand Identity
Inspired by the stunning beauty and pristine air quality of the Kjenndalsbreen glacier, the LIK brand is meant to evoke powerful images of the harmony between mountain and river. We want our logo to speak to our clients, to remind them of our commitment to health, clean air, and social responsibility.
The peaceful colors of the logo bring a connection to the feeling of clean air, with glacier blue as the color providing the inspiration for equitable air quality for all. The blues, greys, and whites are meant to mimic the peaceful mountains and serene forests, calling to mind images of clear air and bright sunlight. The modern design reminds us that we are all in this together, and with a commitment to the health of our future now, we can move forward to an equitable future together, free of air pollution and harmful environmental contaminants.